APPU
Preview|APP/Unity 3Q26: Data Drama
Mo, Ethan
We recently spoke with several advertising channels, leading gaming and e-commerce clients, and multiple publishers to follow up on the following key topics.
- The AppLovin vs. Unity litigation
- Publisher feedback on the impact on AppLovin's acquisition costs
- Changes in AppLovin vs. Unity competition since 2Q26
- AppLovin's bids compared with other platforms
- AppLovin quarterly survey
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